JORSYN- was founded by Irena Rojs, with the aim of offering the global market reinterpretation of everlasting, evergreen shirts, cotemporary designed , focusing on details and considering sustainable design strategies.
JORSYN- is an unfinished word, just as every story is unfinished when it begins. It is an anagram of the words ROJS and SYNTROPY. Unfinished story could be also because of a question… Where we are as individuals and a consumer society in our awareness of human nature and its balance with the Syntropy of the Universe? In the learning process.
We play with the fabric as we played with the letters. Unique meaning of specific language, because JORS in Slovenian language sounds exactly like »Yours« in English. From ours to yours energy flows and back again. A process that never ends, always growing with the flow in coexistence, sometimes magical synchronicities.
Essence of Life , Sustainable Future, Laws of Entropy & Syntropy, Visible & Invisible, Inside out, back to front, front to back,… Syntropy and sustainability is a process of our life.
As a small artisan brand, we use high quality deadstock poplin or other shirting fabric from various luxury brands. Deadstock fabrics are leftover fabrics from production of other fashion houses.
The main concept of JORSYN- is the strategy of waste minimization and playfully combining cotemporary designed evergreen shirts with different or at least one of the sustainable strategies such as using deadstock fabrics, reducing even more fabric waste during the process by creating accessories or only a part of the apparel, sometimes using the zero waste strategy, upcycling…
All this was also the concept of graduation fashion collection (Un)Useful, which was selected and awarded at BIO 23 in Ljubljana, today enriched with knowledge, skills and all the influences acquired in the last 10 years in London, where Irena worked with the teams of excellent fashion designers at Stella McCartney and Ports 1961.
Let begin this JORSYN- story with daily learning and developing the natural wisdom of the Syntropy of the Universe. We start this story with the shirt and exploring our own uniquness and creativity.
We kindly invite you to join.